That guy is interesting. I am not sure if he is intending to be a Personal Brand or if it just happened. Until that guy, PBs are either flamboyant guys with a message or the handsomes. He is neither nor, but gets everyone knowing him to smile when he shows up...
...In manly rather dark places with a lot of booze around and affiliate spots, but only in terms of illumination and alcohol combined with loud music. His products, like LED equipped Vodka bottles are quite Shadowrun Cyberpunk to be honest, as much as the places he serves.
Just look at the combination of muscular guys, with short skirt dressed ladies, in a colorful illuminated factual cellar place and a in neon colours blinking Vodka bottle is on the table while a beat pumps through everyone.
That's so Sunny and Tabs in a Michael Man Miami Vice production or a great start for a Shadowrun Noir story, but per definition.
He also never tells any vision or talks about life advice. He manages to get re-invited over and over again talking about selling beer and hard liquor.
Try that!
#cyberpunkcoltoure
